Friday, March 30, 2012
Deepika Padukone's big brand leap
Buzz is rife in the industry with reports of actress Deepika Padukone apparently being paid an astronomical price of Rs5 crore for renewing a contract of the product that she has been endorsing for the past four years now. Market harpers point out that it’s probably one of the highest remunerations being paid to an actress for renewing a brand contract here. An insider reveals, “A recent study showed that Deepika’s advertising campaign had increased sales by 15 per cent giving the company
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