Tuesday, July 3, 2012

China's sportswear brands nurse Olympics hangover

China's Olympic hero Li Ning wasn't just walking on air when his country hosted the 2008 Games. Suspended by wires, he ran a mid-air lap around the Bird's Nest stadium in Beijing, Olympic torch in hand, to light the cauldron at the opening ceremony. Photo: Li NingHis eponymous sportswear company was flying high too. Li Ning and the four other largest local brands opened a combined total of about 11,000 stores across China between 2008 and 2011 - an average of 10 per day. But just weeks before

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