Sunday, July 22, 2012
Net-a-porter creates head of advertising job
The arrival of Carissa Wyten as head of advertising at Net-a-porter confirms the ambitions of the British group to leverage autonomously the potential of their own media content. The group's three platforms — Net-a-porter, Mr Porter and The Outnet — already have their own official editorial teams that weekly produce exclusive multimedia content for website visitors. Net-a-Porter: an e-shop that is increasingly media savvy, with its own magazine and web TV channelCarissa Wyten comes from
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