Monday, July 16, 2012
SuperGroup pays for mistakes with profit fall
SuperGroup, the company behind the Superdry fashion label, posted a 15 percent fall in 2011-12 underlying profit, reflecting a year when it lurched from one crisis to another. Photo: Superdry"Despite the backdrop, the Superdry brand remains strong and I am encouraged by the potential for our 2013 ranges," Chief Executive Julian Dunkerton said on Thursday. The firm, whose clothes are a favourite of celebrities such as David Beckham, Ed Sheeran and Pippa Middleton, said on Thursday underlying
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