Thursday, April 26, 2012

Why is Bond going frothy?

James Bond doesn’t like martinis anymore. He prefers beer. This change of heart, which has taken some considerable time in coming, cannot just be put down to the spy’s evolving taste though. The reason is a little more sinister. Bond’s filmmakers have gone ahead and signed a $45 million product placement deal with Dutch brewers Heineken. So a shift in the regular order at the bar would only be understandable. But there are fated to be those who will disagree.The purists will be up in arms

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