Saturday, May 26, 2012
Uniqlo signs Djokovic as looks to expand abroad
PARIS - Fast Retailing's Uniqlo has signed tennis star Novak Djokovic to a five-year contract in an attempt to increase its brand appeal among European and U.S.-based shoppers as the company looks to expand outside its home market of Japan. Novak Djokovic wearing his first Uniqlo apparel, next to Tadashi Yanai, CEO of Fast Retailing / Photo: AFP/Eric PiermontThe deal, for an undisclosed sum, will require the top-ranked Serb to wear Uniqlo clothing both on the court and off. He will also be
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