Tuesday, June 26, 2012
Adidas eyes Crossfit workout for lacklustre Reebok
Adidas will use a tough keep-fit trend and retro products to grow sales at Reebok to 3 billion euros ($3.8 billion) by 2015, after the unit was hit by a fraud scandal in India and the loss of its NFL American football contract, its CEO said. Reebok CrossFit Nano 2.0 / Photo: ReebokWith Reebok's sales down 7 percent in the first quarter and annual sales expected to fall from 2011's 1.96 billion euros, its performance contrasts sharply with the rest of the Adidas group, which expects overall
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